BTIA Launches the Theme for Destination Belize 21st Edition

The new theme for the 21st Edition of the Destination Belize is:  Reef to Rainforest, people to people: Our Green Belize.

Destination Belize has, over the last two decades, evolved from a print publication with only 20,000 prints to a publication which today distributes 50,000 prints and is supported by a full online platform – e-magazine, social media, blog and website.  Increased demand for the magazine has chartered the direction for Destination Belize as the content has always featured all that is Belize – North thru South, inland and coastline, historical and new. And although a greater audience is reached through its online medium, the demand for the print publication continues to grow.  

The 21st edition of Destination Belize is scheduled to launch early October 2020.  The theme will guide the direction of the articles and supporting images featured in the magazine, highlighting our traditions, conservation of our natural habitats, the least spoken about adventure places and most popular, the increase in green practices by tourism businesses, farm to table practices, and in-depth stories on the protection of our reef, rainforest, and people – all that defines Belize as a green destination.  Of the 50,000 prints of the 21st edition, 90% will be distributed internationally to those who have an interest to sell, visit or recommend Belize as the next vacation destination.  The print publication is supported by a full online platform that engages over 70,000 page viewers monthly in more than twelve countries via its social media pages and website, as well as an e-magazine in both English and Spanish. 

The team supporting the BTIA with putting together the 21st edition of the magazine is Lebawit Lily Girma as Chief Editor, Jamil Loskot as Creative Director, Miguel Hernandez as Assistant Editor & Translator.  Girma is an award-winning writer seen in CNN, Oprah, BBC and more and writes for guidebooks such as Moon Belize and Moon Dominican Republic. Loskot has almost 20 years’ experience in graphic design, photography and marketing concepts.  Hernandez is a veteran journalist with over 33 years of experience as a communication specialist.

For more information on the 21st edition of Destination Belize or where one can get a copy of the current edition, please contact the BTIA at 227-1144 or at destinationbelize@btia.org.